Explore the Intersection of Politics, Media and Public Opinion

At Emmanuel College, the political communication minor examines how media shapes politics—and how political leaders, institutions and organizations communicate with the public. Through an interdisciplinary curriculum combining communication and political science, you'll explore the relationship between journalism, public opinion, political campaigns, public relations, advertising and government in today's rapidly evolving media landscape.

You'll develop the writing, public speaking, analytical and strategic communication skills needed to evaluate political messages and communicate effectively with diverse audiences. Through coursework in campaign strategy, media writing, political institutions and public persuasion, as well as opportunities for internships and experiential learning, you'll prepare for careers in political communication, journalism, public affairs, public relations, advocacy, government and nonprofit organizations.

The Curriculum

View the 2024-2025 Academic Catalog to find course titles, numbers and descriptions.

Requirements for a Minor in Political Communication

  • COMM1502  Media & Society (SA) (SS)
  • POLSC1201  Introduction to American Government and Politics (SA) (SS)(SJ) OR POLSC1301  Introduction to Comparative Politics (SA) (SS) OR POLSC1401  Introduction to International Relations (SA) (SS)

MEDIA WRITING (Choose one):

  • COMM2501  Journalism 
  • COMM3501  Writing for Electronic Media 
  • COMM3801  Feature Writing

THEORIES OF POLITICAL COMMUNICATION (Choose one):

  • POLSC2207  Politics and the Media 
  • POLSC2409  The Politics of International Economic Relations 
  • POLSC3201  Congress, Representation and the Legislative Process 
  • POLSC3303  Street Democracy

POLITICAL COMMUNICATION IN PRACTICE (Choose two):

  • POLSC2211 Campaign Strategies and Electoral Politics
  • POLSC2421 Model UN
  • COMM2521 Public Relations and Persuasion (LI)
  • COMM2523 Advertising and Culture (VCI)
  • SPCH1111 Public Speaking: Voice and Diction
  • IDS4994 Internship (in Political Communication)

What can I do with a minor in political communication?

A minor in political communication can prepare you for a variety of careers that involve communication in the political sphere. Here are some potential career paths:

  • Political campaign worker: You could work on political campaigns as a campaign manager, communications director, or field organizer. Political campaigns rely heavily on effective communication to reach voters and promote their message.
  • Political journalist: You could work as a political reporter, correspondent, or analyst for a news organization. Political journalists use their communication skills to inform the public about political events and issues.
  • Public relations specialist: You could work for a political organization, advocacy group, or government agency as a public relations specialist. This role involves developing and implementing communication strategies to promote a particular message or agenda.
  • Political consultant: You could work as a political consultant, providing strategic advice and guidance to political candidates, campaigns, or organizations.
  • Government affairs specialist: You could work for a company or organization as a government affairs specialist, advocating for their interests and communicating with government officials and policymakers.

Some of the key skills that are important for success in these careers include strong communication skills, writing ability, critical thinking, research and analysis skills, knowledge of the political process, and an understanding of media and public relations strategies.