Katherine Facenda '23: The Smile Architect
Katherine’s foray into biology might seem an unlikely one for a future dentist.
Tamara Tierney began her college career at Emmanuel with plans to go into teaching, but after gaining job experience in retail, she decided to give some business courses a try. She fell in love with the discipline as a whole, and with an influential professor's saying, "You don't get what you want; you get what you ask for," as her own motto, Tierney declared a management major and took an active role in her own path to academic and professional success.
Tierney found that internships were valuable for figuring out where her skills and interests were best suited—dand where they weren't. Her first internship was in a marketing role in the corporate office of a regional fitness chain, but social media, event planning and research left out the critical component she was seeking.
"It lacked the human interaction I was looking for on a day-to-day basis," she said.
Tierney's second internship was within the sales and service department at the Boston Bruins. The role gave her the customer service experience she was seeking and allowed her to learn a lot about the culture of the organization. After graduation, Tierney was hired full time as a Fan Relations Representative for the Bruins. In this position, she managed more than 600 season-ticket-holder accounts and was responsible for customer retention, sales goals and overall customer experience. In addition to working with some of the franchises' most dedicated fans on their season tickets, she promoted and sold other products, such as suites in the TD Garden, individual game tickets and more.
After more than three years with the Bruins, Tierney took her custmer service experience to a leader in the field, TripAdvisor. As a senior customer success executive on their inside sales team, Tierney engages with B2B customers with the goal of renewing business year over year and position TripAdvisor as the "partner of choice for the hospitality industry."
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